Customers who shop online have a wealth of choices, so it is essential to make the shopping experience as simple and smooth as you can. Customers who experience a dissatisfying and confusing shopping experience could abandon their carts and leave negative reviews that could convince others to steer clear of the store.

These ecommerce design mistakes could have serious consequences on your sales. Fortunately, most of them can be easily avoided with a little careful planning.

Utilizing images of low-quality

Nobody wants to buy products that don’t provide the best quality. It is crucial to make sure you use high-quality images on your ecommerce site. Poor quality images can not only turn off customers, but will also harm the image of your brand.

Not offering a Guest Check-out Option

Not offering an option for customers to checkout as guests is another common error that can discourage potential buyers from making purchases on your website. Many customers are uncomfortable when asked to create an account, particularly if they have to enter their personal information like their email address. Visitors should be able to sign up with their social media accounts to speed up the process. This will minimize the privacy concerns of visitors.

Another big e-commerce design flaw is having a messy and disorganized menu structure. It’s crucial to establish a clear strategy for how each page on your website will appear so that the navigation is intuitive and easy for customers. Be sure that each page is organized according to the nature of the content and make it easy for customers to locate the items they are looking for.